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Building Traditional Relationships In A Digital Age
Over the years I have come across many interpretations of Public Relations. Very few people know and understand Public Relations – hence the very popular expression ‘what is PR anyway?’ The truth is;...
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What Makes A Great PR Hit
PR as a whole can be a hard tactic for SEOs to take on. With Google’s recent spate of algorithm updates, the latest being the infamous guest blogging penalties, more and more SEOs are switching to...
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The Digital PR Client Learning Curve
Sometimes it’s hard to learn new things, and nowhere is this more obvious than when a client begins to dip their toes into the world of digital PR. Sure, with a great agency at the helm of their...
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#PR Requests & Twitter Pitches: The Evolution of PR (Infographic)
Click graphic for larger image. Evolution of Digital PR by MediaVision is licensed under a Creative Commons Attribution 4.0 International License. The art of PR has come a long way, exacerbated by...
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The Power of Digital PR for SEO & Search Visibility (Infographic)
All too often it seems that Digital PR is pegged against Traditional PR as an either-or approach, and clients believe they need to employ only one at the expense of the other. There is often a feeling...
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Keeping The Equilibrium Between PR and Journalism
All PRs and journalists are familiar with a certain love-hate relationship. We need each other in order to perform at work, but when we don’t, it seems that we both like to rant and be at war. Nick...
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What is Digital PR? – Your Top 5 PR Questions Answered
We’ve answered the 5 most common questions people ask a Digital PR agency and busted some of the myths about how Digital PR fits into your brand’s marketing strategy. We did this with the help and...
View ArticleWhat kind of digital creative are you? [interactive]
If you spend eight to 24 gruelling hours a day toiling in cyber space, manipulating the written word, hash tagging errythang, decoding briefs and generally just dicking around…you probably work at a...
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Digital PR: 7 Do’s & Don’ts When Pitching To Bloggers
All great PR’s know that the influence of a blogger has the potential to be far greater than any form of paid advertising in the new digital age. Bloggers slowly build a strong audience as they share...
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The New Digital PR that PR’s are Ignoring
What are the benefits of online coverage versus print and how does that affect PR today? Traditionally, the role of a PR is to increase brand awareness by getting placed in publications that reach the...
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Senior Digital PR Executive – Vacancy
MediaVision is a multi-award-winning digital marketing agency in the UK that’s powered by independent thinkers, creatives, over-achievers and tech geeks. We work collaboratively between offices in...
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The Benefits of Hiring a Digital Agency
As someone who has worked as an in-house PR Executive, an Account Executive at a traditional PR agency and now as a Digital PR Executive, (without being biased) I can tell you how vital Digital PR is...
View ArticleHow To Make Service Clients Newsworthy
If your business offers a service as opposed to a product, it can seem like implementing digital PR into your strategy is impossible. Deciding what to attempt to sell in to the press can be difficult....
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Traditional vs Digital PR – A Converts Opinion
Looking back to just 16 years ago, PR agencies hardly existed, much less the distinction between traditional and digital PR. The digital world was just a futuristic concept – something we were looking...
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PR-Press Relations: A Changing Dynamic
This year marks my third working within the PR Industry, and even though it seems like a short amount of time, I’ve experienced more than a few changes to the relationships between PR and the media…...
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Combining PR and SEO strategies – Good for Business or Absolute Necessity?
Just like almost every marketing method available, PR has had to evolve to a huge extent in order to remain valuable and effective in the digital age. Indeed, in the last decade, this rarely discussed...
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Exclusive Report: Meet the Top Ranking Fashion Brands on Google
We set out to discover which fashion retailers are leading the way in today’s highly competitive online shopping environment. Rising to the top of Google’s organic search results pages is no...
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What is Digital PR? – Your Top 5 PR Questions Answered
We’ve answered the 5 most common questions people ask a Digital PR agency and busted some of the myths about how Digital PR fits into your brand’s marketing strategy. We did this with the help and...
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